Articles

World Energy Day | A call for sustainable solutions
World Energy Day | A call for sustainable solutions
From World Lazy Day or Talk Like a Pirate Day, there now seems to be a day, week or month dedicated to celebrating or raising awareness of absolutely anything and everything. And while some of the more ridiculous ones do tend to make most people role their eyes, some still have their place; especially when it comes to sustainability. If...
A small tiny graduate vs the creative industry
A small tiny graduate vs the creative industry
The reality vs. expectations A lost creative?  Back in 2018, I applied for an Arts Foundation course at the University of Lincoln, (desperately hoping it would help me figure out what I actually wanted to do with my life).  I can’t say I have ever...
Celebrating our fab clients as 2025 kicks off - new year, same ambition
Celebrating our fab clients as 2025 kicks off - new year, same ambition
Definitely not ones to buy into the new year, new you nonsense, a new year at KW usually means a chance to take stock and start the year as we mean to go on. Which has certainly been the case for 2025… Despite the grey,...
2024 - a year of growth: The next phase of my apprenticeship journey
2024 - a year of growth: The next phase of my apprenticeship journey
And just like that, another year is over. It’s hard to believe I’m now just three months away from completing my apprenticeship. Time really does fly when you’re having fun and what an incredible, whirlwind year it’s been. Starting small: Dipping my toes At the...
Wrapping up 2024 in KW style
Wrapping up 2024 in KW style
https://youtu.be/N-K437uMwJY When your business focuses on working with brands that put people and the planet first, the difference you’ve made to those brands is, inevitably, top of the list of reflections as the year draws to a close. It would be contrite of me to...
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It's been a blast as always - Amias Burrows
When you’ve got a memory like mine, figuring out a highlight is difficult. I’ve loved working on all of the projects that have come across my desk this year. a particular highlight from this year being the development of the Projekt Renewable website as well...
A fullpacked first year in the marketing world - Emily Ramsay
A fullpacked first year in the marketing world - Emily Ramsay
As 2024 comes to a close, it’s hard to put into words everything that has come out of this year. Each day has brought opportunities for continuous growth, discovery, and countless lessons – both professionally and personally. Being part of the Knapton Wright team for...
Returning back in 2025 with mini me - Katie Evans
Returning back in 2025 with mini me - Katie Evans
Choosing a highlight is always challenging, I love my job and working with a great team at KW. Personally, 2024 has been a year of challenges and new experiences, with a happy personal end to the year with the start of maternity leave. But a...
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It's been a pleasure 2024 - Jo Allen
Choosing one highlight when you work with a team like this one, and clients like ours, is pretty tricky… Especially for a copywriter who needs no excuse to wax lyrical. For me, it always comes down to people. The people you get to share every...
See ya on the flip side - Tim Pritchard
See ya on the flip side - Tim Pritchard
Alex has mentioned some of the company achievements that I would have mentioned, namely the task for SUFC, but personally, my highlights have been the both technical and human. The developments and strengthening of client relationships inline with developments and improvements of the projects and...
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G'day from down under - Rob Jefferson
Getting paid to work with the football club you’ve supported since being a wee boy is a bit of a dream come true, right? Well, that’s exactly what happened in 2024, and is undoubtably my work highlight of the year. The project cemented everything I...
What format is best for images on the web?
What format is best for images on the web?
Whether you already have a functioning website, have worked with another agency to create a new one or have been collaborating with team KW to create a shiny, fresh, sustainable one, there are a good number of things you will need to know how to...
The 2024 Food Summit: A catalyst for change
The 2024 Food Summit: A catalyst for change
"Lincolnshire’s food crisis is not an isolated problem. It’s part of a broader network of issues that demand immediate attention. As one attendee noted, “Every international movement started as a local movement”. The work being done by grassroots organisations, charities, and volunteers is nothing short...
Let’s talk audits...
Let’s talk audits...
What is a website audit? And - more importantly - why does your business need one? In a fast-paced digital world, a website shouldn’t be viewed as a static space on the internet - it’s your online digital hub, your knowledge base, and the place...
The Learnings of Lucy Lyle
The Learnings of Lucy Lyle
If you can believe it, Lucy’s month at KW has flown by and this week saw her final day of work experience take place in the office.  Lucy’s journey into the world of marketing agency life began four weeks ago, coming to us from Bishop...
A proactively manic autumn, and no headless chickens in sight!
A proactively manic autumn, and no headless chickens in sight!
Every year, the summer slide into autumn seems to happen faster and faster… At KW HQ, this year September and October were nothing short of manic - but proactively manic rather than headless chicken manic.  September and October saw the team attend even more events...
Making tomorrow better with actions, today!
Making tomorrow better with actions, today!
Investing time and energy into initiatives that help continue to make our region a great one is an incredibly important part of everything we do here at Knapton Wright.  A recent project that absolutely backs up this sentiment is Scunthorpe Tomorrow. Back in March 2023,...
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KW's Latest Creative Talent on Work Experience!
Drum roll please, introducing the freshest face at Knapton Wright - a big ‘hello and welcome’ to Lucy Lyle, our current work experience student! Nurturing young creative talent like Lucy has long been a driver at the heart of Knapton Wright, it’s one of the...
Leaving on a jetplane… but it’s business as usual at Knapton Wright! 
Leaving on a jetplane… but it’s business as usual at Knapton Wright! 
I’m joining the Knapton Wright night-shift in a move to Western Australia. I’ll still be here…just seven hours ahead of you.
What does a year into an apprenticeship at KW look like?
What does a year into an apprenticeship at KW look like?
It’s incredible how much can happen in a short period of time. To say that I've been on my Knapton Wright apprenticeship journey for over a year now blows my mind. It feels like five minutes!  Since my last blog update, I’ve navigated a whirlwind...
Refresh yourself and go hard… when refreshing your browser
Refresh yourself and go hard… when refreshing your browser
Go hard or go home, work hard, play hard… we could keep spouting cliches with ‘hard’ in but we’ll stop. Because the point of this blog is to explain what a hard refresh is and why you may need to do it from time to...
KW take on Cereals and Groundswell!
KW take on Cereals and Groundswell!
As a marketing agency with a passion for agriculture, we had the privilege of attending two of the industry's most significant events - Cereals and Groundswell - this summer. These gatherings not only highlighted the latest trends and innovations but also provided us with invaluable...
Business Hive Summer BBQ
Business Hive Summer BBQ
On Tuesday (July 16, 2024), we were lucky enough to sponsor the Business Hive Summer BBQ hosted at The Old Granary, Lincolnshire. It was a great day for all as we gathered in the sun with some familiar faces and some new ones too. We...
Future Vision: Where I see myself in 10 years!
Future Vision: Where I see myself in 10 years!
This week, we had the pleasure of welcoming back Benjamin Ellis from Caistor Grammar for more work experience! About five months ago, Benjamin spent a day in our office, getting a taste of the various roles our team are operating under and the tasks that...
Scunthorpe United partners with Knapton Wright
Scunthorpe United partners with Knapton Wright
Scunthorpe United FC announces partnership with Knapton Wright, as the Iron looks to put fans at the centre of its online offering! Scunthorpe United FC is excited to announce it has partnered with planet-positive creative, digital marketing firm, Knapton Wright, to kick off a 12-month...
How to write a well-structured blog
How to write a well-structured blog
As many of you may know, here at Knapton Wright we build websites. On projects like these, after the site is live, we make sure to give the users all of the tools they need to run their website. For this we create a handover...
What does marketing mean to me? 
What does marketing mean to me? 
After studying Business Management and Marketing at Oxford Brookes University I decided to take some time off to travel and work abroad, getting some amazing opportunities to see the world. I’m now beginning my marketing career with 8 days of work experience at Knapton Wright....
Lessons from Offshore Wind Connections 2024
Lessons from Offshore Wind Connections 2024
The offshore wind sector is, if you pardon the pun, full to bursting with energy, and in a few hours that whizzed by faster than the blades of a Hornsea 2 turbine at peak capacity, so much knowledge was generously shared and relationships warmly strengthened...
A new creative hub lays down roots in the Lincolnshire Wolds
A new creative hub lays down roots in the Lincolnshire Wolds
‘Small rural businesses have a big impact, especially when they collaborate’ is the message being championed by Systematic and Knapton Wright, a duo of creative businesses that are celebrating settling down in a newly redeveloped joint working space.  Both working to improve the success of...
What Attracts Me to Marketing? 
What Attracts Me to Marketing? 
We love to welcome young (and less young!) people into the agency for work experience. Each time we do, we ask them to write a piece for our website. The follow article was written by Benjamin Ellis, a budding student interested in marketing and design...
No more woolly words: How to provide effective, objective feedback on design
No more woolly words: How to provide effective, objective feedback on design
Let’s deal with the harsh reality of feedback on design from the off: No matter how hard you try, you’re going to be making a subjective judgement about what you see. It’s impossible not to be influenced by how design makes you feel. And actually,...
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