Articles 3

Every hour, 2 people in the UK are told they have Parkinson's, with the estimated number of people diagnosed currently sitting at around 145,000. Parkinson's is a condition that is rather close to home for me and my family: one of my loved ones was actually diagnosed several years ago, and has been learning to cope with it day-by-day ever...

Be a great parent. Excel in a dream career. The two goals that form the holy grail of fatherhood to many dads all around the world; the two goals that can quickly become impossible in the eyes of many. But not Ian Dinwiddy... Ian is...

"We closed funding in December 2018 and got £325,000 through the Northern Powerhouse Investment Fund. It was a two-year process, and a real learning curve for me in particular, to get from deciding to raise the cash to actually having the cash in the bank. We started with almost zero knowledge of the process and it’s a relentless sales process basically."

Campaign Budget Optimisation (CBO) was first released by Facebook in November 2017 before being properly rolled out almost exactly a year later. Now, it has been announced that selected accounts will be automatically converted to CBO from September this year. "Campaign Budget Optimisation is a...

As our Head of Client Strategy, Jonathan works with clients to understand their business goals before devising and implementing effective paid and organic content strategies.

On Thursday 20th June, Jonathan and I made the exciting trip to SearchLeeds 2019, "the largest digital conference in the north of England". A day chocked full of intriguing insights, terrific tips and priceless pointers, the event did not disappoint, with over 2,000 people attending....

"Time invested in yourself is never lost. Even if you don’t reach the ultimate dream that you were envisaging at the start of your studies, you’ll be a damn sight closer to it than if you did nothing at all! Furthermore, you’ll also find that opportunities arise along the journey."

"Nothing beats looking at a swatch book in front of your own eyes and seeing the exact colour and feeling the cloth."

The last thing you want is for an aggravated customer to vent their frustrations on your page for all of your followers to see. How do you avoid this while still getting to the bottom of the issue (and hopefully solving it)? Take the conversation offline.

"I think my aspiration was born when I was very young. For some reason, I had a real desire to be held accountable for something and I think as my development journey grew, this became a desire to be involved in organisational development and ultimately, to lead a team of people."

"The positives are that I am aware of the mental issues I have so I can work through them when I am having a bad day. Another positive is that I am able to talk about my story at events and platforms like KnapChat to get the message out about mental health, in particular from a man's point of view."

"People are born to be in relationship with every other person they meet from family, friends, classmates, teachers, bosses, professionals, shop assistants and passers-by. Understanding people and what causes relationships to go wrong is key to helping them solve problems."

Last year, following privacy scandals, Facebook told us that it would launch a tool called Clear History. Last week, it was announced that they will allow users to disconnect all off-Facebook activities for ad targeting. This is the key standout message for marketers: “Targeting options...

"Our guests are taking the time to stay with us and so we take the time to get to know them. As a result we can make informed recommendations for things to do that are specific to those guests. They in turn feel they have had a unique experience and have got the most out of their time in Devon."

"Everyone is so different and circumstances differ from family to family. However, my piece of advice is talk. Don’t shut yourself away. I have talked about the boys non stop since we lost them and they live on in memories and photos. With children, be honest. Use the word dead or died."

If you’re frequently active on social media - as the majority of us are - it’s easy for our accounts to get cluttered and neglected. While a spring clean is most associated with tidying your home, why stop there? Start your digital spring clean today!...

"Wherever I have been to umpire in the world, is the passion for netball from all those involved. The crowds are always vocal and love the game and the players are incredibly proud to be representing their country and therefore always bring their 'A' game."

Twitter competitions are a superb way to engage your audience and gain new followers. Unsure where to start with your promotion? Follow our guide to pick up the important rules, tips and strategies you need to know in order to run the perfect Twitter promotion!...

"Over the years, fancy dress has tended to be recession-proof. You may hold back on buying that new dishwasher, upgrading your car or going on a family holiday for a year, but a fun night out does not tend to suffer."

It was never really a consideration that I would have a career, let alone an artistic one. The expectation of most girls at that time was that they would marry and have children.

I’m usually a complete night-owl – I stay up late and can survive on 4 hours sleep if I have to - but when I was 100% raw, I was waking up at 5am without an alarm and full of energy. I was like: ‘I either need to go on a run or do something before I go to work’, because I was literally buzzing with energy.

Explore our guide to discover everything there is to know about bought marketing data, including: What is bought data and where does it come from? How do you buy it?What are the risks involved with buying email marketing lists? Is it GDPR compliant and legal to buy email addresses?

"Harry and Meghan’s wedding was like nothing I’ve ever worked on. The Americans have always been fascinated by the royals but this time they had a seat at the table and they certainly made the most of it."

"You'd like to think that sports that have massive impacts in underprivileged areas would be prioritised, but sadly the priority is always medals, and Great Britain is well down the list in terms of potential for a medal in basketball." James Gordon Football hogs the...

If you’re trying to gain some more recognition from Instagram users, competitions and giveaways are an excellent way to generate engagement and boost your brand presence. However, like with any social media platform, it’s important to make sure everything is in order before you hit...

“Social Media has made radio think smarter about where to put content,” says Nick Hancock, Deputy Group Content Director of multi-media company UKRD, and presenter of the Stray FM Breakfast Show. In this week’s #KnapChat, radio presenter Nick Hancock talks about his 20-year career in...

Been on social media lately? Then it's likely you've scrolled past a Facebook competition. From "Like to win" prize draws to "Tag to enter" giveaways, these are used by some of the biggest brands in the world. But are they breaking Facebook's rules? Facebook's Policies...

As the Managing Editor of National Prison Radio and Senior Producer at The Economist, Chris’s fascinating relationship with radio has seen him recently write his own book: The House of the Hill, the history of Brixton Prison, is set to be published by Tangerine Press in May 2019.

Creating a perfectly crafted email without thinking of an engaging, enticing subject line is the same as painting a masterpiece and hiding it behind a brick wall. Essentially, all of your efforts are wasted. Follow our email marketing guide to learn how to draft subject...

“I’ve seen a lot of places and sadly a lot of poverty and inequality, but I always see hope, ambition and a determination to give a better life for the next generation,” says Dr Louise Dann, Resource and Partnerships Advisor at United Nations. Louise’s job...

On 10th September 2012, Ivan Heneghan suffered a brain haemorrhage while preparing for a football match. He was 32 years old. In the couple of years that followed, he had trouble swallowing. He lost confidence in his speech and, at times, would wake up in the middle...