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The Wright Balance: People, Planet & Purpose in Action - Season 1

Written by Alex Wright, Head Honcho
Posted on Tuesday, 20 May, 2025

We’re kicking off Season One of KnapChat, by handing the mic to our Knapton Wright co-founder - farmer, business owner and creative force, Louise Wright.

Interviewed by the other half of the business, Alex, this episode explores what it means to truly live and work with intention - whether it’s working on her family run farm, co-owning an accommodation business or hand-crafting jewellery, Louise brings purpose and people into everything she does.

Everything we do has this thread of sustainability running through it.

Louise Wright

From protecting heritage to building community and reducing plastic, Louise shares how thoughtful choices -both big and small - can lead to real, positive change for people and the planet.

It’s a conversation about purpose, passion, and doing good all whilst doing what you love.

Alex Wright

Our fearless leader and sharp-as-a-tack frontman, Alex leads the Knapton Wright charge to keep the work we do and the relationships we forge relevant and rewarding - for the planet and local business economy, not our pockets.

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