Beyond Print: Inside Systematic & oodle - Season 2

In this episode of KnapChat, Alex sits down with James and Steve from Systematic and its creative sub-brand, oodle, to explore how a 50-year-old business is evolving for the future.

From their roots in Caistor to the launch of Oodle in 2023, James and Steve share how design, creativity, and sustainability sit at the heart of everything they do.

“It’s about offering better choices, not preaching – showing clients how print, marketing and branded products can be both impactful and sustainable.”

With early adoption of ISO 14001, a focus on carbon reduction, renewable energy, and ethical business practices, Systematic leads by example - balancing heritage with innovation. The conversation also touches on industry challenges, misconceptions around print, and why small, thoughtful choices can add up to real change.

Join us for a conversation about creativity, responsibility, and rethinking what it means to do good business in today’s world.