Insights 6

The Best Viral Marketing Campaigns From The Film Industry
The Best Viral Marketing Campaigns From The Film Industry
What sells modern cinema to the masses? The quality of the film, or the quality of the marketing? This is a question that could apply to many industries, and to answer it, we must explore the concept of viral marketing. Has the relationship between social media, film and viral marketing led the industry to stray away from an art form...
The Best Christmas Social Media Campaigns
The Best Christmas Social Media Campaigns
Reading Time: 3:40 minutes The festive season is approaching and every business - small or large - will be embracing the Christmas spirit to help raise brand awareness and add smiles to their customers’ faces. Social media is now a part of our everyday life,...
5 Reasons Why You Should Use a Social Media Professional
5 Reasons Why You Should Use a Social Media Professional
Reading Time: 2.50 minutes One of the main benefits of using social media marketing for your business is that it can cost less compared to other forms of marketing, but the rewards have the potential to be endless.  We consider 5 reasons why a business...
5 Top Content Creation Tips From A Content Marketing Agency
5 Top Content Creation Tips From A Content Marketing Agency
Are you struggling to find ‘stuff’ to post about on your business page? We’ve all been there! But don’t worry, our content marketing agency experts may be able to help you with your marketing… Those first steps So, what exactly does content creation mean? “Creation...
Guest Blog: How Important Can Blogging Be For Your Business?
Guest Blog: How Important Can Blogging Be For Your Business?
A blog is one of the most cost-effective and easiest ways to promote your business. Done right, it can drive traffic to your website, increase your sales, establish you as an authority in your industry and help you to reach new markets and help businesses...
Guest Blog: A Decade of Social Media
Guest Blog: A Decade of Social Media
Reading time: 3 minutes, 5 seconds. Over a decade ago when people first started logging into social media, all you could really do was stay in touch with friends and family. And at the time, that’s all people wanted it for. However, over the years, social...
How To Respond To Tragedy on Social Media
Reading Time: 2.30 minutes Tragic events such as terrorist attacks require an organisation to act carefully regarding how it responds on social media. With opinions differing about how one should comment on these kind of events, there are no standard guidelines as to what an...
Social Media Errors: The Best from the 2016/17 Football Season
Social Media Errors: The Best from the 2016/17 Football Season
Read Time: 5 minutes The domestic football season is officially over. As always, trophies have been won, dreams have been achieved and for some, hopes have been diminished. We thought we’d look back on the last 10 months from a social media point of view,...
Guest Blog: How Is Social Media Standing With LGBTQ People?
Guest Blog: How Is Social Media Standing With LGBTQ People?
Read Time: 2.75 mins Social media has people at its heart. Without people, it would be empty. We asked Esther Swaby, a budding young creative writer, to address a topic of her choice, and she chose to focus on inclusion on social media. June is...
10 Surprising Social Media Statistics
10 Surprising Social Media Statistics
Read Time:  2 minutes Your customers are online and very much reachable via social media. Here are 10 up-to-date statistics that will blow your mind! 10. Generation X A surprising statistic that indicates that Gen X (ages 35-49) love social media the most with an...
What are the right Social Media platforms for your business?
What are the right Social Media platforms for your business?
Read Time: 4.5 minutes Are you a professional? Entrepreneur? Small-business owner? Start-up? Whatever category you fall into you may be aware that using social media is a necessary part of doing business in the 21st century. There are many social media platforms and choosing the...
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